1. Who We Are

Vars Elements & Company is a boutique creative and technology studio providing Website Design & Development, Tech Marketing, and AI Systems & Infrastructure services.

Vars Elements & Company acts as the data controller in respect of your personal information collected through this website and through the provision of our services.

For any questions regarding this Privacy Policy or to exercise your rights, contact us at:

Email: varselementsandco@gmail.com
Phone / WhatsApp: +91 83339 05192
Website: varselementsandco.com

We may update this Privacy Policy from time to time. The updated version becomes effective upon publication on this website. Continued use of the website constitutes acceptance of any updates.

2. What Personal Information We Collect

We may collect and process the following categories of personal information:

• Identity information — your name and company name

• Contact information — email address, phone number, and business address

• Project and engagement information — details of your project brief, scope requirements, communication history, signed contracts, and invoices

• Financial information — payment-related details processed through third-party payment providers; we do not store card or banking details directly

• Communication data — messages exchanged via email, WhatsApp, or any other communication platform agreed between the parties

• Technical data — IP address, browser type, device type, and cookies collected when you visit this website

• Usage data — information about how you navigate and interact with this website

• Marketing preferences — your preferences regarding receiving communications from us

We may also use aggregated or anonymised data for analytical purposes. Such data does not identify you personally.

3. How We Collect Your Personal Information

We collect personal information through the following methods:

Directly from you, when you:

• Submit a project inquiry or contact form on this website

• Communicate with us via email, WhatsApp, or any other platform

• Enter into a Client Contract with the Agency

• Submit a testimonial or participate in the Referral Programme

Automatically, through cookies and similar technologies when you visit this website. This may include your IP address, browser information, and pages visited.

From third parties, including analytics providers, payment processors, communication platforms, and referral sources where applicable.

4. How We Use Your Personal Information

We will only use your personal information where we have a lawful basis to do so. This includes:

• Where you have provided consent

• Where processing is necessary to perform a contract with you or to take steps at your request prior to entering into a contract

• Where it is in our legitimate business interests and those interests are not overridden by your rights

• Where we are required to comply with a legal obligation
  
  

5. Purposes of Processing

We use your personal information for the following purposes:

• To respond to your inquiries and project requests

• To provide, manage, and deliver the Services agreed in your Client Contract

• To communicate with you about your project, including updates, approvals, and feedback

• To issue invoices and manage payments

• To administer the Referral Programme where applicable

• To improve our website and services through analytics and usage data

• To send marketing communications where you have consented or where we have a legitimate interest in doing so

• To comply with legal or regulatory obligations

You may opt out of marketing communications at any time by contacting us at varselementsandco@gmail.com.

We will only use your personal information for the purpose for which it was collected, unless required or permitted by law.

6. Disclosure of Personal Information

We do not sell your personal information to third parties.

We may share your personal information with:

• Internal team members who are involved in delivering your project

• Service providers and subcontractors who assist us in operating the website or delivering the Services, including hosting providers, communication platforms, and analytics tools

• Payment processors who handle transactions on our behalf

• Professional advisers including legal and financial advisers where necessary

All third parties are required to handle your personal information in accordance with applicable data protection laws and only under our instructions.

We may also disclose your information where required by law, regulation, or legal process.

7. Testimonials and Portfolio

If you provide a testimonial, your name, company name, and feedback may be published on our website, in marketing materials, and on social media platforms, as permitted by the terms of your Client Contract.

Completed projects may be featured in our portfolio unless you have expressly requested confidentiality in writing prior to project commencement.

8. Cookies

This website may use cookies and similar tracking technologies to improve your experience, analyse usage, and support website functionality.

Cookies are small data files stored on your device. They allow us to recognise returning visitors and understand how the website is used.

You can control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality of parts of this website.

9. International Transfers

Your personal information may be processed in countries outside your jurisdiction, including through cloud-based services and third-party platforms. Where this occurs, we take reasonable steps to ensure your information is protected in accordance with applicable data protection standards.

10. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, loss, or destruction. However, no method of transmission over the internet or electronic storage is fully secure, and we cannot guarantee absolute security.

You acknowledge that communications over the internet carry inherent risks. The Agency shall not be responsible for the security of data in transit beyond the measures we have implemented on our end.

11. Data Retention

We retain your personal information for as long as is necessary to fulfil the purposes for which it was collected, including for the duration of any active client engagement and for a reasonable period thereafter for legal, accounting, and operational purposes.

Where personal information is no longer required, we will securely delete or anonymise it.

12. Your Rights

Subject to applicable law, you may have the following rights in relation to your personal information:

• Access — the right to request a copy of the personal information we hold about you

• Correction — the right to request that we correct inaccurate or incomplete information

• Deletion — the right to request that we delete your personal information in certain circumstances

• Restriction — the right to request that we restrict processing of your personal information

• Objection — the right to object to processing based on legitimate interests or for direct marketing purposes

• Portability — the right to receive your personal information in a structured, machine-readable format where applicable

• Withdrawal of consent — where processing is based on consent, the right to withdraw that consent at any time

To exercise any of these rights, please contact us at varselementsandco@gmail.com. We will respond within a reasonable timeframe in accordance with applicable law.

13. Third-Party Links

This website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies separately before providing any personal information.